Food & Nutrition

So I’ve been taking Ancient & Brave collagen every day (my honest thoughts)

October 22, 2025 /
ancient and brave collagen

Published by Finn Hayden

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A few months ago I saw an advert for Ancient & Brave Collagen starring Davina McCall which immediately piqued my interest - for starters, I buy pretty much anything Davina McCall endorses (she's just one of those British icons IMO). But what really intrigued me was the name of the product - the team at Ancient & Brave have called it "True Collagen", which suggests that other forms of collagen currently available aren't "true", whatever that means.

So I caved and ordered a bag of the collagen to give it a try. You can get it in either a jar or a pouch, I opted for the pouch because I wanted to recycle it. A bag containing 40 servings cost me about £30 with a discount code, which isn't bad at all - I previously used Zooki collagen pouches which would cost about £80 for the same number of servings (£40), so definitely a big saving on those.
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However, what I'll say straight away is that I definitely prefer the taste of the Zooki collagen pouches. The Ancient & Brave collagen powder is supposed to be tasteless, but I get a very slight yucky taste from it. If I mix it into a drink I can still taste it. Maybe I'm just super sensitive to taste but I found the best way to take the Ancient & Brave collagen was to mix it in a small bit of water and take it like a shot of medicine (holding my nose). Whereas I genuinely enjoyed the taste of the Zooki collagen pouches, especially the Citrus Lime flavour.

Another key difference between the 2 products is that the Ancient & Brave collagen is Bovine, whereas the Zooki collagen is marine. Now, the science here is a little muddled, and having had a look myself, I wouldn't say there is a clear answer as to which is the best for you, but it's clear that both types of collagen have some differences. Bovine collagen contains both Type I and Type III collagen, whereas marine collagen is primarily Type I and contains higher levels of Type I compared to Bovine. Some articles that I found online suggested that marine collagen would be better for skin, hair, and nails, whereas bovine collagen is especially good for cartilage and internal organs.
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I think we definitely need more studies into the differences between the 2 forms of collagen, but if your focus is skin and hair, you might be better trying a marine collagen supplement instead of a bovine collagen supplement like Ancient & Brave.

 

So I finished my pouch of Ancient & Brave collagen, and overall I'd say I quite enjoyed it. It's definitely a cheaper alternative to the likes of Zooki, and I have no doubt that it did me some good and would do me more good if I continued taking it. However, if my focus was skin and hair, I'd probably stick to a marine collagen supplement instead.

 

Have you tried the Ancient & Brave collagen? If so, let me know your thoughts in the comments.

Finn is the editor of You Well and has been writing about travel, health, and more for over 10 years.

One Comment

  • G Hale

    January 20, 2026 at 7:21 pm Reply

    I recently obtained a supply of bovine collagen but later learned it is made from a halal certified source. I returned it even though I was hopeful it would help my arthritis. Is this product also halal certified?

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